is a business joint venture of Singha Corporation (Thailand) and Sanko Seika (Japan). Singha Corporation, a leading company in manufacturing of alcoholic, non-alcoholic beverage and snack products which consists of long and various experiences in industries. Sanko Seika, one of the famous Japanese rice cracker brand in Japan gathered with a long experiences history of making rice cracker snacks known as Arare and Senbei. Both products ,nowadays, can be called as a world famous treats.

By joining between these organizations, Thailand known as the world quality rice paddy in gathering with the Japanese know-how in the rice cracker snacks, called Senbei, which becomes a new brand “YUKI” in Thailand marketing